The Events

Swedish Business Footprint in the Midlands 2026

13 October, 16:00 - 20:00

Welcome to an insightful afternoon in Birmingham, where we'll explore the impact of Swedish enterprises and investment in the Midlands, share success stories, and engage in high-level networking with industry leaders. Whether you’re curious about the business landscape or looking to connect with key players, this event is free of charge and open to all – secure your spot today!


The Midlands region

Renowned for its rich industrial heritage, the Midlands is now at the forefront of innovation, driving progress in automotive, manufacturing, logistics, and technology. The region has emerged as a magnet for international investment and innovation, and an attractive destination for foreign direct investment. What makes the Midlands an attractive place to invest in the UK? And how can Swedish businesses make the most of the region’s strengths in innovation and growth?


About the Swedish Business Footprint events

In collaboration with the Embassy of Sweden in London and the British Embassy in Stockholm, this event is part of our ongoing series exploring the role Swedish businesses play in driving regional growth across the UK.


View the gallery from the previous edition here.

Speakers

The Swedish Chamber of Commerce

Paul Edwards

Head of Economic Development and Delivery

West Midlands Combined Authority

Featured Speaker

Paul Edwards is Head of Economic Development and Delivery at the West Midlands Combined Authority. As part of his role, he is responsible for the publicly funded business support ecosystem in the West Midlands – Business Growth West Midlands – along with mobilisation and support for the region’s medium term high growth strategy, Plan for Growth with a focus on high growth potential clusters.


He is also the responsible officer for the Business Energy Advice Service pilot, delivered in conjunction with the Department for Energy Security and Net Zero, aimed at helping West Midlands businesses reduce their energy usage and boosting their productivity. Paul has a 15-year career in regional economic development working across policy, practice and delivery for universities, local enterprise partnerships and central government departments.


Most recently, prior to joining WMCA, he ran his own economic development consultancy business. 

The Swedish Chamber of Commerce

James McAllister

General Manager Tools & Industrial Assembly Solutions

Atlas Copco

Featured Speaker

James McAllister is the General Manager of Atlas Copco Tools & Industrial Assembly Solutions in the UK and Ireland. He oversees the delivery of a diverse range of advanced manufacturing and Smart Factory solutions which drive sustainability and digital transformation for manufacturers across the UK and Ireland.


James holds a Bachelor of Engineering (Honours) degree in Mechanical Engineering from the University of Newcastle. He has worked with Atlas Copco Group since 1995, where he has held many Senior Management positions across the globe including Vice President Marketing and President of the General Industry division within the Industrial Technique business area.

The Swedish Chamber of Commerce

Tess Bartlett

Business Development Manager - Consumer Tech & Services

West Midlands Growth Company

Featured Speaker

Tess is a Business Development Manager - Consumer Tech & Services at the West Midlands Growth Company (WMGC), where she drives digital and technology inward investment into the region. A natural connector and partnerships leader, she works with scaling tech businesses and global enterpris-es to navigate UK market entry, providing consultative support, market insights, introductions, and access to the right ecosystem partners.


Over the past four years, Tess has guided more than 20 companies in establishing and expand-ing their UK presence, attracting multi-million-pound of investments into the West Midlands. She has collaborated with a wide range of businesses, from startups like Inicio.ai to major corporates such as Howden and Alvarez & Marsal, helping them unlock opportunities and build lasting re-gional footprints.


Her contributions to the industry have been recognised with a place on the Innovate Finance Women in FinTech Powerlist 2024 and as a finalist in the Women in Tech Awards 2025. Beyond WMGC, Tess is committed to supporting the next generation of business developers and current-ly mentors early-career professionals through Tangent, a platform advancing social mobility in the tech sector.


Driven by a belief that the right connections can make or break market entry, Tess is passionate about building bridges between businesses, investors, and ecosystem partners to ensure growth is both impactful and sustainable.

Moderator

The Swedish Chamber of Commerce

Susan Simpson

Consultant

Fieldfisher LLP

Featured Speaker, Moderator

Sue is a Real Estate Development Lawyer at Fieldfisher LLP, advising on some of the UK’s most significant regeneration and redevelopment schemes including the World Leading Cambridge Biomedical Campus. Sue works with a number of life sciences businesses in delivery of their premises and has detailed and specialist knowledge of delivery of mixed laboratory, manufacture, treatment and office facilities

Sue is noted in the Legal 500 “Technically Excellent”

Sue has long standing and strong connections with the British Swedish Business Community and is the Midlands Chapter Chair for the SCC UK.

Host Partner

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Partners

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Location

Gowling WLG

Two Snowhill, Birmingham, West Midlands, United Kingdom

Delegate

The Swedish Chamber of Commerce

Jan Ståhlberg

Founder & Managing Partner

Trill Impact

The Swedish Chamber of Commerce

Emmie Jones

Partner

White & Case

The Swedish Chamber of Commerce

David Samuelson

Partner

Nordic Capital

Book your tickets

SCC UK Member
£0.00
Non-Member
£0.00

Terms & Conditions

Bookings are non-refundable, but at the discretion of the organiser, you can change the name of the person attending. For this, please contact events@scc.org.uk.

Disclaimer: If you experience any issues when registering, please contact events@scc.org.uk and we will ensure you are registered quickly and smoothly. We are currently rolling out a new event system, so some features may look or behave slightly differently. Thank you for your patience while we complete this transition.


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