London Bootcamp – one-week accelerator programme for Swedish Tech

London Bootcamp is a collaboration between the Swedish Chamber of Commerce for the UK and Startup Sweden, in partnership with the Swedish Agency for Economic and Regional Growth (Tillväxtverket), the Department for International Trade, Vinnova and the Swedish Energy Agency. It is a one-week accelerator programme specially designed for Swedish tech businesses looking to build a presence and connection with London and the UK. The programme takes place during London Tech Week, 1-4 September 2020, and is open to Swedish tech businesses and start-ups. 

Contents of the programme

The participating businesses get the opportunity to learn from, connect with and meet leading tech experts, successful entrepreneurs and seasoned investors from the tech and financial capital of Europe.

The one-week programme offers a range of dedicated seminars and workshops, on topics ranging from practically setting up in the UK, how to find customers and distributors, to lessons learnt from entrepreneurs already established the UK, and what investors are looking for. Speakers and mentors include senior business professionals, seasoned entrepreneurs and best-in-class field experts.

Some selected businesses are also offered matchmaking with potential clients, partners and distributors in the UK, and have the opportunity to pitch their business at the annual Tech Forum in front of an audience of 200+ peers and investors.

The Programme will help you to

  • Connect with the wider VC, angel and investor community in London – the world’s largest financial centre
  • Understand the opportunities available in the UK market, the fifth largest economy in the world
  • Practically understand the necessary steps for setting up and successfully running a business in the UK
  • Learn lessons from seasoned entrepreneurs and businesses who have already made it in the UK
  • Gain unique insight from established local experts from across a range of fields and accelerate expertise
  • Share experiences and challenges with other like-minded entrepreneurs and businesses currently on the same journey


Download

Download the full London Bootcamp 2020 Programme, including speakers and participants here

Hear it from last year's Bootcampers

In 2019, 20 Swedish tech businesses and startups participated in the London Bootcamp programme. Hear what they had to say about their experiences of the programme.

Participating Companies

Adway

Adway

Participants: Viktor Nord, Head of Growth and Richard Sörensson, Head of Product

Adway is a smart recruitment marketing platform that will streamline candidate inflow and take the employer brand to new levels. With smart and integrated technologies, they help companies discover and attract both passive and active candidates as well as strengthen your employer brand.

Asteria AB

Asteria AB

Participant: Anders Nordkvist, CEO

Asteria is a cash flow analysis software. They integrate to ERP & Bank API's, analyse data and use ML to forecast cash flow. They apply visuals to give visual feedback on past, present and future cash flow, use ML to offer suggestions to improve working capital.

Astrid

Astrid

Participants: John Kristensen, Founder and Andreas Kullberg, Co-Founder

Astrid is a mission-driven education technology company with an adaptive learning platform for reading, powered by state-of-the-art speech recognition technology. Their magical schoolbook brings students, teachers and parents together to make reading fun. Their purpose-built remote learning solution is offered as a SaaS product.

Beleco

Beleco

Participant: Sebastian Rudenstam, Co-Founder & CBDO

Beleco is a design-tech startup that offers furniture on-demand. The concept brings together high-quality design with simplicity and high availability letting users access the items both shorter and longer time. By maximizing the value of furniture throughout its life cycle, they will transform the furniture industry and develop a more sustainable society.

Brinja AB

Brinja AB

Participants: Xavier Leon, CEO and Axel Sjögren Holtz, CTO

Brinja aims to bring workers home safe by their IoT platform that can provide connectivity to things inside of the site in order to monitor the environmental health of the site and create alerts in case of potential risks are detected. Their specialized technology has been developed to detect risk factors and significantly improve the response time in an emergency situation in risky work environments.

ClimateView

ClimateView

Participant: Fredrik Uddenfeldt, Head of International Growth

ClimateView provides software for climate strategy execution. Their product breaks down high-level climate goals into operational targets.

Compodium International AB

Compodium International AB

Participants: Amit Walia, EVP Managing Partner and Malin Karlsson, Partner Account Manager

Compodium offers encrypted video calling and streaming solutions. End-to-end encryption, self-developed authentication layer for video conferencing offering customers across multiple layers military-grade, enterprise-class video communications. 

 

 

Driftio AB

Driftio AB

Participants: Peter Montgomery, Founder & CEO and Lukas Bergström, CTO

Driftio helps consumers make better financial decisions based on validated and automatically updated data, and to achieve a lower financial concern with lower day and night stress levels. They offer mobile apps and Web services for users to truly love a daily 10-second check of their total wealth development in a personal balance sheet.

Ecobloom

Ecobloom

Partcipants: Hamza Qadoumi, Founder & CEO and Jayanth Venkatachala, Lead Designer

Ecobloom is a Stockholm-based AgriTech company developing IoT-powered micro-farms for households, restaurants, cafes and offices. They have created a unique and IoT-powered micro-farm. The technology allows people to monitor and control the whole growing process from a mobile application.

Estabild

Estabild

Participants: Pablo Roldos, CEO & Co-Founder and Volodymyr Melnik, Product Designer

Estabild is a B2B SaaS tech-company that helps construction project stakeholders to monitor and consolidate the progress of their development in real-time. Estabild can connect to already-used tools by the project management team to streamline information already captured at the project site.

 

Favro AB

Favro AB

Participant: Stefan Frank, VP Strategic Accounts

Favro provides a single platform for collaborative creation, planning and organisation. Simple enough to handle basic tasks, and powerful enough to tackle the biggest challenge, Favro is enterprise-grade compliant, military-grade secure, gamer-grade fast and consumer-grade professional.

Flarie AB

Flarie AB

Participant: Filip Tröger, CEO & Co-founder

Flarie offers fun and engaging mobile games, completely free and without disturbing advertisements. For brands, Flarie offers higher brand engagement and a marketing format which provides on average 15 times higher marketing effect. 

Fenix Funeral ltd

Fenix Funeral ltd

Participant: Charlotte Runius, Director

Fenix offers caring support for funeral planning and estate issues, made easy and affordable online. Customers may take their time to review options discreetly, and remotely, and at a lower cost.

Formulate

Formulate

Participants: Andreas Willgert, CEO & Co-founder and Arvid Stenback, Head of Growth & Co-founder and Sara Ek, Operations Director

Formulate offers analytics for retail promotions by applying artificial intelligence to retailer transaction data, giving them insights to run better promotions. It provides users with a comprehensive analysis of all their past promotions, reliable forecasts of all their planned promotions, and the ability to simulate new promotions in the ideation phase.

Hypocampus AB

Hypocampus AB

Participant: Petter Sjöstrand, Partner Account Manager

Hypocampus uses A.I. to tailor learning to users' cognitive ability. Functionality is based on quantitative pedagogical studies. Their primary focus is on the student, something which shows in user surveys where they have an average 9/10 rating. 
LOOP

LOOP

Participants: Aristo Togliatti, CEO and Alexander Jackson, Director

LOOP have a unique platform and concept called micro mentoring where employees share knowledge and help each other grow. The company decides what the strategic skills are and LOOP seamlessly scales within the organization making sure that employees constantly improve their competence. They make skilling and reskilling scalable and effective.

Scientific EdTech AB

Scientific EdTech AB

Participants: Martin Hassler Hallstedt, Founder & CEO and Henrik Rosvall, Co-founder & CTO

Scientific EdTech provides data-driven math teaching that has been scientifically validated to 6-15-year-old children. Current ways of teaching math have not been validated by science, causing students to underperform and fear math. Their math teaching engages students, teachers and parents by using high-quality game design and smart methods from psychology.

Smart Visualizer Sweden AB

Smart Visualizer Sweden AB

Participant: Alexander Zinnert, CEO

Smart Visualizer is an AI web-based 3D visualisation platform. They visualize anything with a maximum toolset and features. Online collaboration and teamwork from different industries and data sources. They publish or share the visualisations to customer or citizens and allow them to use toolsets in their visualisation.

Vembla

Vembla

Participant: Sunil Dutt, Founder & CEO and Robel Ghebretensae

Vembla offers customers a unique digital platform with a vast selection of groceries and everyday goods from local retailers. The hyperlocal model they use allows our customers to receive their deliveries within 60 mins through environment-friendly modes of transport.

Wehype Global

Wehype Global

Participant: Robin Åström, Founder & CEO

WeHype connects brands and gaming influencers for marketing campaigns on a global scale. Leveraging the largest gaming influencer network on the planet, they help brands reach billions of gamers. The platform helps brands remove manual overhead and ensure targeting.

Wiser - Your Intellectual Community

Wiser - Your Intellectual Community

Participants: Emre Cubukcu, CEO & Founder and Nilsu Derici

Wiser is a subscription-based social network that connects intelligent, curious individuals – providing a platform for them to discover and stream podcasts and videos or read articles based on the recommendations of one another.

Zesec of Sweden AB

Zesec of Sweden AB

Participant: Thomas A Rejmell, CEO & Founder

Zesec is a digital platform that manages and distributes access in a building, the mobile becomes a keychain. This opens up for a lot of new opportunities for all involved parties. Zesec handles the access and makes sure it’s a seamless customer journey for everyone.

Speakers

Alexander Goodwille.

Alexander Goodwille.

CEO, Goodwille

Alexander is the CEO of Goodwille, a professional services business that helps Swedish startups to enter, grow and scale in the UK. Over the past 20 years Goodwille have helped hundreds of Swedish start-ups including iZettle, Readly & Widespace on their UK journey, providing services covering Governance, Finance, HR, Payroll & Virtual Offices. By allowing Goodwille to take care of all your non-core business activities, it provides you with a smooth, efficient and compliant operation, whilst giving you and your team more free time to focus on the things that bring real value to your business.

Alex McPherson

Alex McPherson

Partner, Ignition Law

Alex graduated from Oxford University, and gained many years of broad legal experience at leading law firms Freshfields Bruckhaus Deringer and Hogan Lovells, including client secondments at Goldman Sachs, Tesco and ExxonMobil. He Co-Founded Ignition Law in 2015, a full-service law firm, which focuses on start-ups, scale-ups and entrepreneurial clients, to provide pragmatic and cost-effective legal services to over 4,000 clients to date, as well as with many leading business schools, universities, and leading investors. Ignition Law has been recognised at the Lawyer Awards for innovation, FT Innovative Lawyers Awards, Legal Business Awards, LegalWeek Awards for Innovation, and the Great British Entrepreneurship Awards. Outside of Ignition, Alex is a fellow of the Royal Society for Arts, sits on a corporate advisory board of LexisNexis and has lectured on the Cambridge University Masters in Corporate Law and Oxford Saïd Business School Entrepreneurship Programme.

Arash Sangari

Arash Sangari

Program Manager, Startup Sweden

Arash works as the Project Manager for Start-up Sweden, an organisation that accelerates the most promising tech startups in Sweden, helping them on their journey to enter the global market. Prior to his work at Start-up Sweden, he worked as an Analyst at Sustainable Technologies Fund for several years and as a Business Development Manager at IDG Sverige. He has also experience as a Sustainability Consultant at The Natural Step.

Benjamin Webb.

Benjamin Webb.

Founder & Managing Director, Deliberate PR

Since 2012, Benjamin’s agency, Deliberate PR, has been bringing Swedish tech and cultural startup concepts to the UK: using his country as a gateway to the winder English-speaking world, and helping his clients secure media coverage that makes them attractive to investors and users. In 2015, Deliberate PR opened an office in New York, to help Swedish startups make the move from UK to US market. Swedish clients include Tictail, Toca Boca, Lifesum, FishBrain, Football Addicts, Magine TV, Acast, and Bokförlaget Max Ström. Benjamin, a graduate of Cambridge University, has worked within the media industry for over a decade, including time within the Film Publicity department at Freud Communications, as co-Director of a Consumer PR agency, and in editorial capacities for The Daily Mail and The Daily Telegraph newspapers.

Björn Axelsson

Björn Axelsson

Senior Investment Adviser, Department of International Trade (DIT) Sweden

Björn works for the Department for International Trade at the British Embassy in Sweden where he supports Swedish companies interested in scaling to the UK. He has an understanding of the UK landscape in a number of different sectors related to the tech and creative industries. The support provided to Swedish companies is free of charge and includes market information, introductions and showcasing of UK opportunities. In the last couple of years, Björn has arranged delegations from Sweden to the UK in both HealthTech and FinTech.

Carsten Amdi Jensen

Carsten Amdi Jensen

Deputy Head of Corporate Banking, Danske Bank

Carsten has more than 20 years of experience in working with international corporate customers in the Nordics, Germany and currently, the UK.  Carsten has had a varied banking career, having worked within international relationship management, global cash management, business development and personal banking. Supported by his team in London, he is currently working closely with external colleagues across the Nordic region, to maintain and develop customer relationships across all business segments. Throughout his career, Carsten has successfully led and been involved in cross-cultural collaboration with multiple stakeholders across a large organisation.

Ciaran O'Malley

Ciaran O'Malley

Vice President of Partnerships, Trustly

Ciaran is Vice President of Partnerships at Trustly, having joined as Head of Commercial Strategy in 2016. He has extensive experience in fintech strategy, product value propositions, go-to-market processes, as well as building direct and channel sales. Alongside this, he is involved in Open Banking in the UK and other industry initiatives such as SWIFT's Pay Later API standard. Prior to Trustly, Ciaran worked in investment banking. Firstly at Credit Suisse in a derivatives quant & programming role. Laterally in Financial Institutions M&A at SocGen and Nomura advising wealth managers, banks, and insurers.

Clare Matheson

Clare Matheson

Associate, Hogan Lovell

As an Associate in the firm’s Brands team, part of the Intellectual Property Media and Technology practice, Clare advises clients on every aspect of their brand strategy including the development, protection, exploitation and enforcement of intellectual property rights.

Christer Holloman

Christer Holloman

Founder and CEO, Divido

Recently commissioned by Wiley to write the book ‘How Banks Innovate’ which will be published in 2021 and feature case studies from the most innovative banks around the world. Founder of Fintech Finishers, set-up to raise awareness, inspire action and introduce accountability for more diversity, inclusions and equality in the fintech industry. Founder of the retail finance API platform Divido. Prior to starting Divido he launched Glassdoor.com in EMEA which subsequently got acquired for $1.2bn USD. Before this, he helped traditional media companies like The Times and the Daily Mail in the UK and Gannett, the largest newspaper publisher in the US, to monetise new digital channels for recruitment, property and content. Author of Amazon bestseller 'The Social Media MBA' series and 'How to Sell Online' published by Pearson, the world's largest publisher of academic literature. Hold an MBA from the University of Oxford.

Daniel Glazer

Daniel Glazer

London Office Managing Partner, Wilson Sonsini Goodrich & Rosati

Daniel Glazer is an American technology lawyer, strategic business advisor, and the founding partner of WSGR's London office. Since the 2010 launch of the UK Government's "Tech City" initiative, he has focused on supporting high-growth UK and other European companies with U.S. expansion and fundraising, and connecting the UK and wider European tech communities with U.S. investors, corporates, advisors and other stakeholders.

Elisabet Vinberg Hearn

Elisabet Vinberg Hearn

CEO, Katapult Partners & Director, Think Solutions

Elisabet is a leadership strategist and business owner with extensive experience in how to build winning cultures and teams, facilitating change success with client organisations all around the world.  She has co-written three multi-award-winning leadership books. Her third book, Amazon bestselling “The Leader’s Guide to Impact” was released by Financial Times in April 2019. Elisabet is a leading voice on future leadership, leading transformation, cultural differences in an international world, and inclusive and innovative business cultures. She actively operates as a consultant, speaker and executive coach, having provided strategic leadership and tactical solutions to clients around the world, including American Express, H&M, Skanska, Greenpeace, SOS Children’s Villages and ABN-AMRO.

Helen Gerrard

Helen Gerrard

Partner, Ignition Law

Helen has over 15 years' experience in corporate and finance transactions and restructurings. Prior to joining Ignition Law, she worked at Freshfields Bruckhaus Deringer in London and New York before joining Linklaters in London. She has also undertaken secondments to Goldman Sachs, Alcentra, Barings, Barclays Bank PLC and The Bank of Tokyo-Mitsubishi Ltd. During her career to date, she has advised on a variety of complex, cross-border corporate and finance transactions, for sponsors, companies, banks, alternative capital providers and other financial institutions. Helen has also acted on various restructuring and debt transactions acting for lenders, coordinating committees and companies in financial difficulties and further advised on numerous investment rounds and other corporate transactions for SMEs

Jacqui Brown

Jacqui Brown

HR Manager, Goodwille

Jacqui Brown is the HR Manager at Goodwille, and supports employers with the full employment lifecycle in the UK, advising employers on best practice and legislation, along with how to attract and retaining talent. By allowing Goodwille to take care of all your non-core business activities, it provides you with a smooth, efficient and compliant operation, whilst giving you and your team more free time to focus on the things that bring real value to your business.

Jan Paul Schwarz

Jan Paul Schwarz

New Business Director, TBWA

“JP” hails from German TBWA agency Heimat, which he joined in 2013. Heimat is known for unconventional advertising that breaks with the conventions of a market. Here he worked for one of Europe’s largest DIY retailers HORNBACH and took care of the agency’s new business. Since March 2020 he’s a been a pirate at TBWA London. Throughout the process, he’ll stay on board for the Swedish Chamber of Commerce and will be your primary point of contact at TBWA\London.

Jenny Tooth

Jenny Tooth

Chief Executive, UK Business Angels Association

Jenny Tooth has since July 2012 taken the role of CEO of the UK Business Angels Association, the trade body for angel and early stage investing, which superseded the British Business Angels Association. Jenny provided strategic support to BBAA since its establishment in 2004, supporting both policy and interfacing with Government, as well as developing the trade body’s major annual events, before becoming the founding CEO of UKBAA. Jenny has over 20 years’ experience of supporting SMEs access to investment, both in the UK and internationally.

Jon Sprank

Jon Sprank

Founder, Natta

Jon is the founder of Natta - a voice-first technology platform building apps on Amazon Alexa / Google Assistant / Siri Smart Speakers. He has previously worked with Swedish Startups on their growth journeys, from fintech to unicorn. He started his career in direct sales in the UK and later got into the startup world where he has worked with startups such as Living Social and iZettle. He was the first sales employee at iZettle in the UK - a team which has subsequently grown across 9 markets in Europe.

Josefine Crona

Josefine Crona

Associate, Hogan Lovell

Josefine Crona is a member of the Hogan Lovells Commercial team and advises on a wide variety of commercial and regulatory matters, ranging from day to day contracting arrangements and regulatory compliance issues to multi-jurisdictional product launches and strategic commercial projects. Josefine regularly works with clients to help them navigate the legal and regulatory requirements that apply at all stages of the product lifecycle, providing practical, solution-driven advice on rules relating to product composition and labelling, packaging and claims, and advertising and marketing activities. Josefine also has experience in helping companies resolve enforcement issues and working with UK authorities such as Trading Standards.

Katarina Sallerfors

Katarina Sallerfors

Greenbook Communications, Director

Katarina is Head of Communications at Apax Partners. She has more than a decade of experience advising financial services and investment firms on reputation management and strategic communications, particularly around corporate positioning, financial transactions and crisis situations.

Kent Due-Frederiksen

Kent Due-Frederiksen

Global Head of Danske Bank Growth, Danske Bank

Kent has advised and financed companies in many different industries, throughout his career in the financial sector. The last couple of years he has been focusing on venture-backed growth startups helping them navigate in the capital market and scaling their business. He was one of the founding team members of Danske Bank Growth and a part of building the concept, network and new ways of working. Today he is heading the Danske Bank Growth team and an active part of the Nordic startup ecosystem.

Lorna Hawtin

Lorna Hawtin

Disruption Director, TBWA

Lorna is an expert in all things Disruption. She is a creative brand-, marketing- and communications strategist with an eye for insight and unwavering enthusiasm for brilliant ideas that drive results.

Lorna is a frequently published commentator and speaker, with a special interest in neuroscience, marketing effectiveness and strategy. Over the past 20 years, she has authored a number of winning IPA Effectiveness papers and is a Convenor for the IPA Effectiveness Awards.

Nelson Da Graca

Nelson Da Graca

Project Coordinator, Business Sweden

Nelson da Graca is part of Business Sweden’s United Kingdom and Ireland, assisting Swedish companies to grow global sales and international companies invest and expand in Sweden within the telecom and start-up segments. Nelson brings 7 years of experience assisting Swedish companies with strategic advice, practical support, sales acceleration and market insights on global markets. 

Paula Garcia

Paula Garcia

Hogan Lovell, Senior Associate

Paula is a Senior Associate in the Privacy and Cybersecurity team at Hogan Lovells. She assists clients in the rapidly-changing regulatory landscape and has a broad range of experience advising multinational companies on issues ranging from data transfer projects to compliance programs in a variety of industries including TMT, pharmaceuticals, insurance, financial services, and retail.

Ranj Begley

Ranj Begley

Chief Content Officer and Managing Director UK, Readly

Ranj Begley is the Managing Director of Readly UK, the ground-breaking, all-you-can-read digital magazine service, and Chief Content Officer for the whole of the international Readly operation which has a consumer footprint across 50 territories worldwide. Begley built the UK company from the bottom up, brick by brick, from its launch in 2014 to its current market-leading and award-winning position in 2020. Prior to founding Readly UK, Begley held a number of senior management positions in marketing and business development roles in publishing and fulfilment companies including Dovetail, Highbury House, CDS Global and UBM plc.

Sara Tate

Sara Tate

CEO, TBWA

Sara joined TBWA as CEO in October 2017 as part of a new management line up and is one of the few agency leaders to have begun her career as a strategist. She has worked on an array of world-renowned, multi-award-winning businesses including Coca-Cola, Baileys, Boots, Diageo and British Airways. Sara also has strong experience with B2B clients, having worked with the likes of educational provider Pearson to relaunch the brand internally and externally.

Teemu Mattila

Teemu Mattila

Investment Manager, DN Capital

Teemu is a VC Investor at DN Capital, focusing on the Nordics and SaaS.   DN Capital looks to partner up with seed to Series B -stage companies in Europe and North America across technologies within SaaS, fintech & consumer tech verticals.  The firm thrives on supporting its portfolio companies - especially with recruiting to key VP+ level positions and with finding the best growth and GTM strategies.  

Triin Linamagi

Triin Linamagi

VP Investments, The Venture Collective

Triin is investing in fast-growing, early-stage technology companies at The Venture Collective. Before joining TVC, she was Investor at Founders Factory, a highly active early-stage investor, where she worked closely with corporates such as easyJet, The Guardian, and Aviva by looking after Travel, Media, FinTech, and AI investments. Prior Founders Factory she was heading the ecosystem at Startupbootcamp FinTech. She has previously established a handful of technology businesses, and has years of experience building and supporting startups and providing them access to growth and finance. She was also recognized by Innovate Finance's 2018 and 2019 Women in FinTech Powerlist.

Vinay Solanki

Vinay Solanki

Head of Commercial Growth Fund, Channel 4 Ventures

Vinay leads Channel 4 Ventures, the media investment arm of Channel 4, a leading UK public service broadcaster with a global reputation for uniquely young and affluent viewers.  The investment division invests media assets in return for stakes and helps digital companies reach mass scale.  Since joining in 2015, Vinay has overseen over 20 primary investments, and his portfolio has included two IPOs, including Pinterest. Vinay is passionate about digital consumer investment and solving challenges in the marketing and growth phase funding ecosystem.  Vinay has degrees in Law from University College London, and an MBA from Imperial College, and previously worked at Getty Images and Liberty Global in M&A and strategic development roles.

Get in touch

Are you interested in finding out more about the London Bootcamp? Please get in contact with Business Services Manager Anna Crona.

Anna Crona

Business Services Manager

crona@scc.org.uk
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