Join the SCC and YP for an exclusive evening on the topic of branding. This interactive workshop will touch on the different aspects of marketing and branding and you will leave with a lot more knowledge of the subjects!

All participants will be divided into small teams with the aim to create their own brand strategy (on what will be revealed on the night!) with the help of three industry experts. The event will start with a short introduction after which the teams will circulate from one station to another and get advice on how to construct their campaigns. Thereafter, each team will pitch their ideas to the panel of experts who will announce the winner of the night. The winning team will get a one-day membership with Home House and there is also a possibility to win a bottle of Champagne!

The evening will culminate in networking over drinks and canapés. SCC Member Home House are kindly hosting this truly unique experience and providing fantastic spaces for the teams to immerse themselves into the world of creativity.

Date: 16 April 2018
Venue: Home House, 20 Portman Square, Marylebone, W1H 6LW
SCC & YP price: £15

 Confirmed experts:

STEVE EDGE DESIGN
Leading Brand Agency, Steve Edge Design, is a London founded company by designer, fisherman and intrepid explorer, Steve Edge. With clients such as Dior, Cartier and Fortnum & Mason, Steve has vast experience in creating unique brands. In his coaching, Steve will focus on how to use storytelling in an inspirational way to strengthen your brand and thus make people remember it.

B-REEL
Renowned Creative Agency, B-Reel, has an impressive track record creating campaigns for famous brands such as Nike, Google and Gorillaz. Founded in Stockholm, B-Reel today has offices across the world. B-Reel will share their thoughts on what a modern brand strategy looks like and how you have to create value to make your audience want to interact with your brand rather than pay to have them be subjected to it. 

virtualROI
virtualROI is a B2B digital marketing agency with an award-winning team providing expert advice and guidance on B2B data and best practice digital marketing, helping businesses solve their marketing challenges. They will be talking about the digital aspect of marketing and implementation of strategy. How to communicate your brand in a consistent way so that customers immediately know that it is your brand. 

Order of event:

18.30 Reception & registration
19.00 Introduction
19.10 Experts stations kick-off
19.45 Brainstorming
20.00 Pitch & winner announcement
20.15 Networking & drinks

Numbers are limited due to the nature of this workshop being set-up teams.

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Are you a Member of the SCC and would like to be more actively involved in our events? Contact the Events Manager to discuss sponsorship opportunities: Anna Ericsson, ericsson@scc.org.uk