April issue of The Link out now

15 April 2021

The April issue of The Link is out now, filled with stories and news from the Swedish-British business community. In this issue, you will hear from a number of our member and patron businesses from a range of sectors – from food tech innovators Sproud and Veg of Lund, and AVA Stories in the forefront of the up-and-coming sex tech sector, to a cross-industrial discussion with Kinnarps, White Arkitekter and Handelsbanken plc on how businesses are preparing for a new dawn as societies are slowly but surely opening up again.

Also in this issue: 

Anders Engstrand, Country Head of SEB UK, on how SEB’s Swedish roots and its corporate culture have proven to be a good fit with the UK corporate and institutional world.

We hear from Niko Ek, Head of Sales Europe at SAS, on how the airline quickly adapted to a new reality with restricted travelling and seized the opportunity to introduce flexible solutions and updated it’s fleet to one of the most sustainable and youngest in the world.

Lisa Brodin Ferraro, leg. psychologist and partner at Persona, guides us through the psychology behind good leadership and the practical do’s (and a few dont’s).

This, and much more in the April issue of the Link. 

Read the issue online


Keep in touch on social
We are proud to announce #Stjärnstoft Studios, who presented their game 'SPARKS', as the winner of the pitch competition at the Games Industry Exchange event that we do on behalf of @investinskane. Congratulations Stjärnstoft! ✨
Together with @chambertalk and @investinskane, we welcome you to join us on 25 May for the first part of the Scotland-Sweden Business Exchange focusing on how to set up, expand to, do business or build connections with Scotland and Sweden. Register here: https://t.co/Q7rr5jIDOT
Interested in the SWE - UK games industry? At Games Industry Exchange on 27-28 April, you will have the chance to meet the experts, tune into successful company stories and network with key stakeholders. In partnership with @investinskane . Sign up here: https://t.co/CE8y5ZSCIY
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